CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
Duration : 01 Week
Participant Level : Executives/Mangers/Officers of any Organisation/Institute/Industries.
Course Objective : After completion of the training the participants will be able to understand the basic of CRM and its practical aspect (so to take initiative to start CRM professional Training).
Course Content : Concept of CRM and its evaluation, CRM Strategy planning, Functional component of CRM, Marketing, Sales, Customer Support & Service, CRM Practical application (call centre, contact centre etc.), Integration of CRM to organisation culture, Electronic CRM (E-CRM).